In times like these, it may feel like the world has shut down, but it hasn’t—it’s just forcing all of us to take a moment to rethink and adapt. This is especially true for businesses right now, and the companies that are able to adapt will be the companies that most likely outlast the current climate.
As millions of people stay at home, they are consuming more content now than ever before—so leaning into content creation is critical. In this day and age, every company should consider itself a media company. You’re likely wondering what options are out there to keep media and marketing moving as your company plans how best to keep working—it might seem tricky to move your business forward without in-person meetings, conferences, or the proper technology for internal communications. We’d like to help you as much as we can, so we wrote this blog on our best practices to give you practical options for effectively producing content in our current global situation.
Communicating with your clients and employees is essential for any successful business, especially when you don’t have the luxury of in-person meetings, pitches, or conferences. Luckily, we live in a time where video calls are easily accessible. Our film production team can virtually capture and edit quality video content you can use to stay connected and relay information. Virtual conferences, training materials, sales material, or CEO or C-suite “fireside chats”—you name it, we can do it.
We’re able to help run virtual conferences or training materials by recording and editing talks over the web—we can capture content remotely from wherever you’re currently social distancing and edit it together for a seamless experience you can share with your team or clients. We’ll work with you to create video presentations geared toward new sales and create design materials to accompany those presentations, or we can brainstorm other ways to best help you communicate both internally and externally. And if you’re unsure of how best to say what you need to say, we have a stellar team of writers to help you write speeches or hone in your message.
From training materials to sales tools, if you’re not comfortable with being in front of the camera or if you’re looking for something a little more creative, our team is skilled in animation. We’ll work with you to develop and record a scripted voiceover before our animators turn the visual in your head into reality. Animation is a great approach for a high quality product without the need to be well-spoken on camera or to shoot extra in-person footage.
You’ll want to make sure you’re accurately presenting and selling whatever products or services your business offers. Since customers won’t be able to visit your place of business in person, using photos and videos to showcase what your company has to offer is critical. We can create product explainer videos (animated or live-action) to showcase your product offerings, or we can use product photography, videography, and motion capture. Just send us your products, and we’ll shoot them remotely and ship them back to you with zero face-to-face contact. Whether it’s a video or photoshoot, we’ll live-stream you in so you’re still in control.
For those individuals or businesses that need a full-service studio, our team has partnered with a Seattle-based studio categorized as an essential business with zero-contact procedures that are CDC and OSHA compliant. From live broadcasts to filming content, we have access to the space, team, and safety measures to produce the content you need.
As we all continue to forge onward and adapt in this time of uncertainty, Belief Agency wants to help you in any way we can. We’re still moving forward, and we’re willing to get creative to help you with whatever needs you may have—that is our job, after all. Just give us a call or send us an email, and we’ll see what we can do for you.
If you (or someone you know) have a Seattle small business, we’re offering free consultations. Check out our Believe in Seattle program application for more information or to apply.
Stay safe, stay healthy, stay positive. We got this, Seattle.